REALLY GOOD NEWS for TREES: The New York Times recently announced that, for the very first time in the company's history, their quarterly revenue from digital subscriptions exceeded their revenue from print sales ($185.5M vs. $175.4M in Q2). In the short view of things, duh, COVID drives digital things—but in the longer view of Internet economics, this is a pretty big milestone. The NYT itself (via Marc Tracy) put it well: "Attracting subscribers willing to pay for online content is a high-wire act that practically every company in the news business is trying to pull off." The key word is trying, since this has been a decade-long conundrum for Internet creators of all kinds, and only now is anyone beginning to crack any piece of the code. The tipping point's in the future still, but we've long since proven we're not gonna need the literal (news)paper forever—so hang in there, trees! |
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